27%
of returns start in the inbox
Example
Your cart's still here, Ana. Returns are free.
Writes in your brand voice
Picks the send time per shopper
Pulls the exact item they left
When email wins
Email is best when there is something to show: a restock, a new colour, the order they almost placed. Homing writes one short note per shopper, with the item they looked at and nothing else.
It waits for the moment that shopper usually opens mail, so the note lands near the top of the inbox instead of under ten others.
